Who Cares? (Brazil, 1hr 33min)
Directed by: Mara Mourao
Written by: Mara Mourao
WHO CARES is a 92-minute High Definition feature documentary about social entrepreneurs around the world. People who are making changes, bringing solutions, generating huge social impact and most of all, inspiring people to do the same. A film that searches the world for brilliant people with simple solutions to the hard global issues.
Social Entrepreneurship is a relatively new movement and still raises questions. People still get confused regarding the notions of philanthropy and social activism. So we've decided to make a movie that really dives into the soul of social entrepreneurs. The film weaves together the stories of the 18 most important social entrepreneurs from all around the globe, diverse in ages, ethnicities, cultures, geographically, who each began with a small simple idea that grows and grows to improve the lives of millions of people. In WHO CARES these extraordinary people share openly the feelings that motivated their initial idea, the challenges they faced, and what they have learned in the process. In collaboration with Ashoka, the first organization to recognize and support social entrepreneurship, Mamo Filmes wishes to create a web-based platform that will make the film WHO CARES easily accessible to educational institutions and other places of learning around the world.
We want this film to encourage a global movement of changemakers; we need to share these stories and inspire others now, before we destroy the earth and each other. The movie mixes interviews, images of their social work and computer graphics creating a very dynamic feature.